SHOP TOP OF EUROPE
JUNGFRAUJOCH
WHAT
CONTRACT
WHERE
JUNGFRAUJOCH, BERNE, SWITZERLAND
WHEN
2012
THE PROJECT.
A STORE AT HIGH ALTITUDE
At 3,471 meters above sea level, the Jungfraujoch Souvenir Shop-known as the Top of Europe-offers a unique selling point to take home a souvenir of one of the most spectacular destinations in the Alps. Located on the third floor and spanning 76 square meters, the store combines functionality with a cozy atmosphere.
The design, inspired by the majesty of the surrounding mountains, uses natural materials and details that evoke the pristine beauty of the alpine environment, turning every purchase into a memorable experience.
